To promote the FC Barcelona Fan Fest, we helped bring to life an experience that exceeded its goal, and delivered tons of ways to play, with food, live music, shopping, even a Barça trophies exhibition. This event drew over 8,000 thrilled fans to Bayfront Park, including five Barça players. The evening concluded with unforgettable performances from Play N Skillz and Pedro Capó, who’s song “Calma” was one of this summer’s biggest hits.